Apple’s newest iPhone is here, and you’ve got just a few short hours (12:01am PT) to figure out which one is the absolute best deal. Although Apple didn’t change up design much, the 4.7-inch and 5.5-inch iPhone 7's have more points of contrast than just size this time around.

So, which one is the best for most people? Which carrier? WHAT? We’re here to help.

For most people...

Buy the 128GB non-glossy black 4.7-inch iPhone 7 on Verizon.

Why iPhone 7?

The decision between the iPhone 7 and 7 Plus was incredibly tough this year, but the reality is that the iPhone’s bigger size is still polarizing for most would-be iPhone users. For $120 more, you do get an extra telephoto lens for better zoom and depth mapping. But in day-to-day smartphone usage, zoom isn’t that important and you can easily add bokeh effects in post with a variety of photo apps if it’s something you really, really need.

But the normal iPhone 7 camera is getting all the upgrades that really matter. This time around, the smaller phone has optical image stabilization as well as the much improved f/1.8 aperture lens and quad-LED flash. This should make either camera an absolute champion in low-light scenarios, so why spend more?

Why 128GB?

Despite some of Apple’s more head-scratching decisions regarding the iPhone 7, its updated storage is a 100 percent blessing. For years, we’ve been saying that